Client: Academic & The Telfair Museum of Art
Project Date: 2008
The Telfair Museum of Art (The largest fine art gallery in Savannah - comprised of three unique historical buildings) requested a Re-branding proposal for the museum. They faced a challenge, where the public viewed each building as a separate gallery rather than as parts of a single entity. A new branding system would unite these 3 buildings under a single theme.
This Brand Manual stipulates the appropriate use of the Telfair logo and opportunities and methods for applying the Museum's brand image to alternative mediums.